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“It Turns Out Willpower Doesn’t Exist” with Jud Brewer, MD PhD: PYP 337

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Jud Brewer is Director of Research and Innovation at the Mindfulness Center at Brown University, and a second-time guest on Plant Yourself.

When we first talked, two years ago, Jud had just published his groundbreaking book, The Craving Mind, and was in the process of releasing mindfulness apps, Eat Right Now (for dealing with food cravings),  Craving to Quit (for smoking cessation), and Unwinding Anxiety (for, you guessed it, anxiety).

I wanted to catch up with Jud to find out how his academic research and public writing had migrated into the world. What is the state of mindfulness-based health improvement? Does he have data on how his approach compares to current best practices, like Cognitive Behavioral Therapy for smoking and other addictions?

We ended up chatting about some amazing findings. His patients quit smoking at five times the rate of the next most successful program. A mindfulness-based approach to anxiety reduced burnout in medical doctors by 50%, and improved their and their patients lives in the bargain.

We also got into something that Jud may have been trying to tell me two years ago, but I wasn't able to hear or grasp it: Willpower doesn't seem to exist in the brain or the mind.

That is, there are no structures or mechanism in the brain that we know of that operate based on “doing something hard and unpleasant that you really don't want to do.”

Instead, our brains appear to work on the simple heuristic of reward valuation. If we think we'll get a good enough reward, all costs considered, we'll do it. Whatever “it” may be.

And this has huge implications for how we help ourselves and others change habits and behaviors.

Because it turns out that mindfulness can tap into the power of reward valuation by making us realize – really see and feel and experience in the moment – that our addictive or compulsive behavior of choice (smoking, eating junk food, getting drunk) doesn't actually feel that good after the first couple of puffs/bites/swigs.

So rather than fight against our nature (which is essentially what the Willpower model asks of us), we can “neurohack” ourselves to align our moment by moment actions with our long term values, goals, and priorities.

Enjoy, add your voice to the conversation via the comment box or audio recording box below, and please share – that's how we spread our message and spread our roots.

Links

DrJud.com

The Craving Mind – on amazon

Jud's company, MindSciences

The Eat Right Now App

Jud's TED talk

Dr Howie Jacobson

This podcast is a labor of love and a way to give back to the world that has given me so much. That's why there aren't any sponsors (except me :).

My day job is helping leaders and their teams master their mindsets to remove all obstacles to heart-centered high performance.

Here are three gigs that I do:

1. Executive and Senior Leadership Mentoring and Facilitation

I work with high performing executive teams in organizations — and executive teams that need to become high  performing. My focus is mindset mastery, because it’s our mindsets that either support high performance or get in the way.

At this level, everyone’s got the skills and experience to excel and contribute at the highest level. What holds people back is mindset stuff: specifically the triggers that get them out of creative engagement and into fight-or-flight defensiveness.

My practice is all about teaching people to respond differently to those triggers by updating old maps — essentially removing the glitches that the triggers grab onto.

2. Executive Coaching: Quick Wins for High Performance

I work with individual executives and leaders, one on one. The program is called Quick Wins for High Performance, and what we do is, we work strategically on one or two areas that are holding you back and keeping you from performing at your best.

We reverse engineer the presenting problems — too much work and not enough time, underperforming employees and teams, maddening organizational inefficiencies, etc — and identify and rewire the suboptimal mindsets that are behind those problems.

The work is all about updating your mental maps so your actions and responses are always appropriate, proportionate, and strategic.

3. High Stakes Conversations for Fast Growing Small Business Teams

I help small business teams have high stakes conversations with skill, humor, and grace. When people feel safe, they can do their best, most creative, most collaborative work.

So that's what I do. If you'd like any of those results, drop me a line and tell me about yourself.

You CAN Change Other People!

Well, that's what Peter Bregman and I claim in our provocative book of that title.

What we really mean is, you can bring out the best in the people around you. If you think you're powerless to help people change, it's because you've been going about it the wrong way.

Discover our straightforward, replicable process here: You Can Change Other People.

 

Music

The Plant Yourself Podcast theme music, “Dance of Peace (Sabali Don),” is generously provided by Will Ridenour, a kora player from North Carolina who has trained with top Senegalese musicians.

It can be found on his first CD, titled Will Ridenour.

You can learn about Will, listen to more tracks, and buy music on his website, WillRidenour.com.

Gratitudes

Thanks to Plant Yourself podcast patrons – Kim Harrison – Lynn McLellan – Brittany Porter – Dominic Marro – Barbara Whitney – Tammy Black – Amy Good – Amanda Hatherly – Mary Jane Wheeler – Ellen Kennelly – Melissa Cobb – Rachel Behrens – Tina Scharf – Tina Ahern – Jen Vilkinofsky – David Byczek – Michele X – Elspeth Feldman – Leah Stolar – Allan Kristensen – Colleen Peck – Michele Landry – Jozina – Sara Durkacs – Kelly Cameron – Janet Selby – Claire Adams – Tom Fronczak – Jeannette Benham – Gila Lacerte – David Donohue – Blair Seibert – Doron Avizov – Gio and Carolyn Argentati – Jodi Friesner – Mischa Rosen – Michael Worobiec – AvIvA Lael – Alicia Lemus – Val Linnemann – Nick Harper – Bandana Chawla – Molly Levine – The Inscrutable Harry R – Susan Laverty the Panda Vegan – Craig Covic – Adam Scharf – Karen Bury – Heather Morgan – Nigel Davies – Marian Blum – Teresa Kopel – Julian Watkins – Brid O'Connell – Shannon Herschman – Linda Ayotte – Holm Hedegaard – Isa Tousignant – Connie Haneline – Erin Greer – Alicia Davis – Heather O'Connor – Carollynne Jensen – Sheri Orlekoski of Plant Powered for Health – Karen Smith – Scott Mirani – Karen and Joe Crabtree – Kirby Burton – Theresa Carrell – Kevin Macaulay – Elizabeth Rothschild – Ann Jesse – Sheryl Dwyer – Jenny Hazelton – Peter W Evans – Dennis Bird – Darby Kelly – Lori Fanney – Linnea Lundquist – Emily Iaconelli – Levi Wallach – Rosamonde McAtee – Dan Pokorney – Stephen Leinin – Patty DeMartino – Mike and Donna Kartz – Deanne Bishop – Bilberry Elf – Marjorie Lewis – Tricia Adams – Nancy Sheldon – Lindsey Bashore – Gunn Marit Hagen – Tracey Gulledge – Lara Hedin – Meg from Mamasezz – Stacey Stokes – Ben Savage – Michael K – David Hughes -Coni Rodgers – Claire England – Sally Robertson – Parham Ganchi – Amy Dailey – Brian Tourville – Mark Jeffrey Johnson – Josie Dempsey – Caryn Schmitt – Pamela Hayden – Emily Perryman – Allison Corbett – Richard Stone – Lauren Vaught of Edible Musings – Erin Hastey – Sean Owens – Sagar Naik – Erika Piedra – Danielle Roberts – Michael Leuchten – Sarah Johnson – Katharine Floyd – Meryl Fury – for your generous support of the podcast.

Disclosure

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2 comments on ““It Turns Out Willpower Doesn’t Exist” with Jud Brewer, MD PhD: PYP 337

  1. Lynette Neal says:

    This was a great interview….you and Josh should feel great that the WellStart program is so up to date. I kept thinking about the tools for dealing with cravings and changing my behaviors. Mindfulness is helpful but having the tools of FAST assessment, when the plans, postmortem is a game changer. Its one thing to be aware of triggers, but so helpful to have tools to use when I am aware of less than healthy behavior. Great connection and correlation to all you teach us through the book Sick to Fit and the WellStart on line program. Keep up the good work.

    1. Howard says:

      Thanks, Lynette! I did feel largely “vindicated” by the conversation, and also convinced that we can do a better, clearer job of connecting our clients to the JOY and POWER of healthy habits.

      All suggestions welcome 🙂

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