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Mark Silver helps solo entrepreneurs and micro-businesses thrive through heartfelt business practices. The tagline for his company, Heart of Business, is “Every act of business can be an act of love.”

I wanted to pick Mark's brain on behalf of the many listeners who are in some kind of career limbo in the age of pandemic – unemployed, underemployed, unsure about the future, sick of being a cog in the capitalist system, tired of relying on yucky tactics to make payroll – and want a way forward that meets their needs and is in service of a More Beautiful World.

We talked about marketing – according to Mark, it's all about safety, not attraction.

We discussed setting prices, and how to set up an effective and loving “pay what you can” system.

And most profoundly for me, we talked about the need for small business owners and solopreneurs to get in touch with their own needs so they can be transparent about them in the marketplace.

If you run a small business or want to start one, and you are looking for guidance and models that don't rely on investment and extreme growth, this conversation will be full of valuable nuggets for you.

Enjoy, add your voice to the conversation via the comment box below, and please share – that's how we spread our message and spread our roots.

Links

HeartofBusiness.com

The “Don't Buy Now” Manifesto  – free PDF download, no email required

Heart of Business on Facebook

Tip Jar

This podcast is not underwritten by advertising, so I can experience complete editorial autonomy without worrying about pissing off the person paying the bills. Instead, I pay the bills, with your help. It's free for those who can't afford to pay, and supported by those who can. You can contribute to the growth and improvement of the podcast by clicking the “Support on Patreon” or “Donate” buttons on the right to help out.

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Music

The Plant Yourself Podcast theme music, “Dance of Peace (Sabali Don),” is generously provided by Will Ridenour, a kora player from North Carolina who has trained with top Senegalese musicians.

It can be found on his first CD, titled Will Ridenour.

You can learn about Will, listen to more tracks, and buy music on his website, WillRidenour.com.

Gratitudes

Thanks to Plant Yourself podcast patrons – Kim Harrison – Lynn McLellan – Anthony Dissen – Brittany Porter – Dominic Marro – Barbara Whitney – Tammy Black – Amy Good – Amanda Hatherly – Mary Jane Wheeler – Ellen Kennelly – Melissa Cobb – Rachel Behrens – Christine Nielsen – Tina Scharf – Tina Ahern – Jen Vilkinofsky – David Byczek – Michele X – Elspeth Feldman – Leah Stolar – Allan Kristensen – Colleen Peck – Michele Landry – Jozina – Sara Durkacs – Kelly Cameron – Wayne Pedersen – Janet Selby – Claire Adams – Tom Fronczak – Jeannette Benham – Gila Lacerte – David Donohue – Blair Seibert – Doron Avizov – Gio and Carolyn Argentati – Jodi Friesner – RuthAnn Funderburk – Mischa Rosen – Michael Worobiec – AvIvA Lael – Alicia Lemus – Val Linnemann – Nick Harper – Bandana Chawla – Martha Bergner – Susan Ahmad – Molly Levine – The Inscrutable Harry R – Susan Laverty the Panda Vegan – Craig Covic – Adam Scharf – Karen Bury – Heather Morgan – Kelly Michiya – DeAnne Norton – Bonnie Lynch of Plant Happy Oregon – Sabine Kurtzhals – Nigel Davies – Marian Blum – Teresa Kopel – Julian Watkins – Brid O'Connell – Shannon Herschman – Linda Ayotte – Holm Hedegaard – Isa Tousignant – Connie Haneline – Erin Greer – Alicia Davis – Heather O'Connor – Carollynne Jensen – Sheri Orlekoski of Plant Powered for Health – Karen Smith – Scott Mirani – Karen and Joe Crabtree – Tanya Lewis – Kirby Burton – Theresa Carrell – Kevin Macaulay – Elizabeth Rothschild – Ann Jesse – Sheryl Dwyer – Jenny Hazelton – Valerie Pelletier – Peter W Evans – Colleen Harrison – Justine Divett – Joshua Sommermeyer – Dennis Bird – Darby Kelly – Lori Fanney – Linnea Lundquist – Valarie Hummel – Emily Iaconelli – Levi Wallach – Rosamonde McAtee – Dan Pokorney – Stephen Leinin – Patty DeMartino – Mike and Donna Kartz – Deanne Bishop – Bilberry Elf – Günter Schmid – Marjorie Lewis – Kelly Moulden – Tricia Adams – Ian Cramer – Nancy Sheldon – Lindsey Bashore – Gunn Marit Hagen – Tracey Gulledge – Lara Hedin – Meg from Mamasezz – Rachelle Kennedy – Diana Goldman – Stacey Stokes – Ben Savage – Michael K – Hollie Butler – David Hughes -Coni Rodgers – Claire England – Sally Robertson – Parham Ganchi – Amy Dailey – Brian Tourville – Mark Jeffrey Johnson – Josie Dempsey – Caryn Schmitt – Pamela Hayden – Emily Perryman – Olga Szydarowska – Allison Corbett – Richard Stone – Lauren Vaught of Edible Musings – Erin Hastey – Sean Owens – Sagar Naik – for your generous support of the podcast.

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2 comments on “How to Succeed at (Small, Heart-Centered) Business with Mark Silver: PYP 408

  1. Dennis Bird says:

    Hi Howard,
    I just finished listening to your podcast with Mark Silver on Heart Centered Business. I contacted a consulting firm based on reading the books and watching videos from the founder. They have a certification program where you get trained in to deliver their content. It’s good stuff so I signed up to talk with them. It’s a great program but it’s $32K. I emailed them back that I’m in a certification program with my spiritual community for the 12 months and didn’t think this program was right for me, but thanked them for all of the great content I’ve received form them. They never returned my email making me feel like my only importance to them is my ability to pay.
    Mark’s perspective is so refreshing I’m trying to implement some of his ideas in a side gig I’m building.

    Thanks for all the great work you do!

    1. Howard says:

      Dennis, thanks for sharing that story. I’m glad you resonated with Mark – I agree completely! Through Mark, I’ve been introduced to the work of George Kao, who also teaches heart-centered marketing. Check him out as well… 🙂

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