Sandi Kronick is founder and CEO of Eastern Carolina Organics (ECO), an innovative food hub company that connects medium-scale organic farmers with local and far-flung markets. Located in Durham, NC, ECO is part of a new breed of mission-driven for-profit companies looking to help us eat better within a capitalist framework.
ECO is farmer-owned, and serves as broker, business agent, and storage and delivery department for many small and mid-size organic and sustainable farms in the North Carolina Triangle.
Sandi and I spoke about ECO’s mission, why it’s necessary, and how it helps address some of the problems in our broken food system. We recorded in her office, during a typically busy day for her, so I got right down to business and didn’t go into some of the “what’s your journey” questions that I usually begin with.
[powerpress]
- We covered:
- why organic food has been hard to get into supermarkets and onto consumers’ tables
- the benefits of USDA organic certification – and the serious limitations
- the key element of true organic farming: soil fertility
- why not all farms can benefit from farmers’ markets
- the challenges of fitting seasonal growing into mass markets
- corporate vs family farming
- the vital importance of pastoral landscapes to our ecological and mental health
- why sustainability must include relationships as well as agricultural systems
- “the grandkids are growing up on the farm” – how to keep the next generation from moving to the city
- the need to reduce competition and infighting in the organic world
- cabbage and potatoes – and arugula
- key metric: the average age of the farmer
- light commercial processing: the missing economic link for many small farms
and much more…
- Enjoy, add your voice to the conversation via the comment box below, and please share – that's how we spread our message and spread our roots.
Links
ECO (Eastern Carolina Organics)
Howard on Healthy Girls Kitchen Podcast
Howard on Curiously Veg Radio
Howard speaking in Detroit, MI on June 28 for the Plant Based Nutrition Support Group
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Gratitudes
Thanks to the person who invented Band Aids, as well as podcast patrons
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for your generous support of the podcast.
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Check out my online TV show, Triangle Be Well. This week I talk with Duncan Burns, inventor of VeggiDome, about how to get our vegetables out of the plastic bags in the far recesses of our refrigerators, and onto our kitchen counters and into our mouths.
Watch it here.
I can help you navigate the medical system and adopt a healthy lifestyle
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Music
The Plant Yourself Podcast theme music, “Dance of Peace (Sabali Don),” is generously provided by Will Ridenour, a kora player from North Carolina who has trained with top Senegalese musicians.
It can be found on his first CD, titled Will Ridenour.
You can learn about Will, listen to more tracks, and buy music on his website, WillRidenour.com.
Disclosure
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Dr Howie Jacobson
This podcast is a labor of love and a way to give back to the world that has given me so much. That's why there aren't any sponsors (except me :).
My day job is helping leaders and their teams master their mindsets to remove all obstacles to heart-centered high performance.
Here are three gigs that I do:
1. Executive and Senior Leadership Mentoring and Facilitation
I work with high performing executive teams in organizations — and executive teams that need to become high performing. My focus is mindset mastery, because it’s our mindsets that either support high performance or get in the way.
At this level, everyone’s got the skills and experience to excel and contribute at the highest level. What holds people back is mindset stuff: specifically the triggers that get them out of creative engagement and into fight-or-flight defensiveness.
My practice is all about teaching people to respond differently to those triggers by updating old maps — essentially removing the glitches that the triggers grab onto.
2. Executive Coaching: Quick Wins for High Performance
I work with individual executives and leaders, one on one. The program is called Quick Wins for High Performance, and what we do is, we work strategically on one or two areas that are holding you back and keeping you from performing at your best.
We reverse engineer the presenting problems — too much work and not enough time, underperforming employees and teams, maddening organizational inefficiencies, etc — and identify and rewire the suboptimal mindsets that are behind those problems.
The work is all about updating your mental maps so your actions and responses are always appropriate, proportionate, and strategic.
3. High Stakes Conversations for Fast Growing Small Business Teams
I help small business teams have high stakes conversations with skill, humor, and grace. When people feel safe, they can do their best, most creative, most collaborative work.
So that's what I do. If you'd like any of those results, drop me a line and tell me about yourself.
You CAN Change Other People!
Well, that's what Peter Bregman and I claim in our provocative book of that title.
What we really mean is, you can bring out the best in the people around you. If you think you're powerless to help people change, it's because you've been going about it the wrong way.
Discover our straightforward, replicable process here: You Can Change Other People.
Music
The Plant Yourself Podcast theme music, “Dance of Peace (Sabali Don),” is generously provided by Will Ridenour, a kora player from North Carolina who has trained with top Senegalese musicians.
It can be found on his first CD, titled Will Ridenour.
You can learn about Will, listen to more tracks, and buy music on his website, WillRidenour.com.
Gratitudes
Thanks to Plant Yourself podcast patrons – Kim Harrison – Lynn McLellan – Brittany Porter – Dominic Marro – Barbara Whitney – Tammy Black – Amy Good – Amanda Hatherly – Mary Jane Wheeler – Ellen Kennelly – Melissa Cobb – Rachel Behrens – Tina Scharf – Tina Ahern – Jen Vilkinofsky – David Byczek – Michele X – Elspeth Feldman – Leah Stolar – Allan Kristensen – Colleen Peck – Michele Landry – Jozina – Sara Durkacs – Kelly Cameron – Janet Selby – Claire Adams – Tom Fronczak – Jeannette Benham – Gila Lacerte – David Donohue – Blair Seibert – Doron Avizov – Gio and Carolyn Argentati – Jodi Friesner – Mischa Rosen – Michael Worobiec – AvIvA Lael – Alicia Lemus – Val Linnemann – Nick Harper – Bandana Chawla – Molly Levine – The Inscrutable Harry R – Susan Laverty the Panda Vegan – Craig Covic – Adam Scharf – Karen Bury – Heather Morgan – Nigel Davies – Marian Blum – Teresa Kopel – Julian Watkins – Brid O'Connell – Shannon Herschman – Linda Ayotte – Holm Hedegaard – Isa Tousignant – Connie Haneline – Erin Greer – Alicia Davis – Heather O'Connor – Carollynne Jensen – Sheri Orlekoski of Plant Powered for Health – Karen Smith – Scott Mirani – Karen and Joe Crabtree – Kirby Burton – Theresa Carrell – Kevin Macaulay – Elizabeth Rothschild – Ann Jesse – Sheryl Dwyer – Jenny Hazelton – Peter W Evans – Dennis Bird – Darby Kelly – Lori Fanney – Linnea Lundquist – Emily Iaconelli – Levi Wallach – Rosamonde McAtee – Dan Pokorney – Stephen Leinin – Patty DeMartino – Mike and Donna Kartz – Deanne Bishop – Bilberry Elf – Marjorie Lewis – Tricia Adams – Nancy Sheldon – Lindsey Bashore – Gunn Marit Hagen – Tracey Gulledge – Lara Hedin – Meg from Mamasezz – Stacey Stokes – Ben Savage – Michael K – David Hughes -Coni Rodgers – Claire England – Sally Robertson – Parham Ganchi – Amy Dailey – Brian Tourville – Mark Jeffrey Johnson – Josie Dempsey – Caryn Schmitt – Pamela Hayden – Emily Perryman – Allison Corbett – Richard Stone – Lauren Vaught of Edible Musings – Erin Hastey – Sean Owens – Sagar Naik – Erika Piedra – Danielle Roberts – Michael Leuchten – Sarah Johnson – Katharine Floyd – Meryl Fury – for your generous support of the podcast.
Disclosure
This post may contain amazon affiliate links. I may receive compensation from your actions on such links. It don't cost you a dime, tho.