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Telling the Plant-based Story to the World with Gene Stone: PYP 177

gene-stoneGene Stone is the author of about 40 books (he wasn't quite sure of the exact count), and has become the pre-eminent co-author on books in the plant-based and vegan genres, including Michael Greger's runaway bestseller How Not to Die, Rip Esselstyn's The Engine 2 Diet and My Beef with Meat, and a bunch of others.

When I began preparing for our interview, I didn't realize that Gene is also one of the movers and shakers in the publishing world at large. Here's some background, cribbed straight from his bio on GeneStone.com:

Gene Stone graduated from Stanford University and received his masters in English Literature from Harvard University. He then joined the Peace Corps, and spent two years in the Republic of Niger in West Africa. Returning to his home state of New York, he became an editor at Harcourt Brace, where he edited a wide range of books, including Patricia Bosworth’s biography of Montgomery Clift. He then worked at Bantam Books, where he helped launch its hardcover division by acquiring such books as Albert Goldman’s biography of John Lennon and Kareem Abdul Jabbar’s autobiography. Next, he worked as a senior editor at Esquire Magazine, editing authors ranging from Alan Furst and Bobbie Ann Mason to Michael Kinsley and Joel Kotkin. He then moved to Los Angeles, where he was west coast editor of Simon & Schuster, a consulting editor at The Los Angeles Times, and editor in chief of California Magazine.

Plus, he co-wrote A Reader's Guide to A Brief History of Time, by Stephen Hawking! How F-ing cool is that? I read that when it first came out, and was completely blown away by a serious scientist talking about particles traveling backwards in time. And now, 30 years later, my mind has traveled backwards in time thinking about it 😉

Gene and I spoke about the joys and challenges of ghostwriting, about his journey to eating plants and advocating for animals, and a lot of writing “insider baseball.”

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We covered:

  • why Gene wrote a book on watches
  • his early days in the health and wellness field
  • why he didn't want to meet this Texas firefighter who'd written a book on veganism (and what happened once he did)
  • the  time Rip's grandfather saved Gene's mother’s life
  • finding the structure in Rip's story
  • the Buddhist task of the ghostwriter
  • veganism 10 years ago: a “weird eating disorder”
  • becoming aware of the animal rights movement
  • writing Living the Farm Sanctuary Life with Gene Bauer
  • the How Not to Die phenomenon
  • the power of a good title
  • writing Forks Over Knives
  • Gene on his co-authors: “their mission is their passion is their work is their sustenance”
  • and much more…

Enjoy, add your voice to the conversation via the comment box below, and please share – that's how we spread our message and spread our roots.

Links

GeneStone.com

Gene's author page on amazon

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Music

The Plant Yourself Podcast theme music, “Dance of Peace (Sabali Don),” is generously provided by Will Ridenour, a kora player from North Carolina who has trained with top Senegalese musicians.

It can be found on his first CD, titled Will Ridenour.

You can learn about Will, listen to more tracks, and buy music on his website, WillRidenour.com.

Disclosure

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Dr Howie Jacobson

This podcast is a labor of love and a way to give back to the world that has given me so much. That's why there aren't any sponsors (except me :).

My day job is helping leaders and their teams master their mindsets to remove all obstacles to heart-centered high performance.

Here are three gigs that I do:

1. Executive and Senior Leadership Mentoring and Facilitation

I work with high performing executive teams in organizations — and executive teams that need to become high  performing. My focus is mindset mastery, because it’s our mindsets that either support high performance or get in the way.

At this level, everyone’s got the skills and experience to excel and contribute at the highest level. What holds people back is mindset stuff: specifically the triggers that get them out of creative engagement and into fight-or-flight defensiveness.

My practice is all about teaching people to respond differently to those triggers by updating old maps — essentially removing the glitches that the triggers grab onto.

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I work with individual executives and leaders, one on one. The program is called Quick Wins for High Performance, and what we do is, we work strategically on one or two areas that are holding you back and keeping you from performing at your best.

We reverse engineer the presenting problems — too much work and not enough time, underperforming employees and teams, maddening organizational inefficiencies, etc — and identify and rewire the suboptimal mindsets that are behind those problems.

The work is all about updating your mental maps so your actions and responses are always appropriate, proportionate, and strategic.

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So that's what I do. If you'd like any of those results, drop me a line and tell me about yourself.

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What we really mean is, you can bring out the best in the people around you. If you think you're powerless to help people change, it's because you've been going about it the wrong way.

Discover our straightforward, replicable process here: You Can Change Other People.

 

Music

The Plant Yourself Podcast theme music, “Dance of Peace (Sabali Don),” is generously provided by Will Ridenour, a kora player from North Carolina who has trained with top Senegalese musicians.

It can be found on his first CD, titled Will Ridenour.

You can learn about Will, listen to more tracks, and buy music on his website, WillRidenour.com.

Gratitudes

Thanks to Plant Yourself podcast patrons – Kim Harrison – Lynn McLellan – Brittany Porter – Dominic Marro – Barbara Whitney – Tammy Black – Amy Good – Amanda Hatherly – Mary Jane Wheeler – Ellen Kennelly – Melissa Cobb – Rachel Behrens – Tina Scharf – Tina Ahern – Jen Vilkinofsky – David Byczek – Michele X – Elspeth Feldman – Leah Stolar – Allan Kristensen – Colleen Peck – Michele Landry – Jozina – Sara Durkacs – Kelly Cameron – Janet Selby – Claire Adams – Tom Fronczak – Jeannette Benham – Gila Lacerte – David Donohue – Blair Seibert – Doron Avizov – Gio and Carolyn Argentati – Jodi Friesner – Mischa Rosen – Michael Worobiec – AvIvA Lael – Alicia Lemus – Val Linnemann – Nick Harper – Bandana Chawla – Molly Levine – The Inscrutable Harry R – Susan Laverty the Panda Vegan – Craig Covic – Adam Scharf – Karen Bury – Heather Morgan – Nigel Davies – Marian Blum – Teresa Kopel – Julian Watkins – Brid O'Connell – Shannon Herschman – Linda Ayotte – Holm Hedegaard – Isa Tousignant – Connie Haneline – Erin Greer – Alicia Davis – Heather O'Connor – Carollynne Jensen – Sheri Orlekoski of Plant Powered for Health – Karen Smith – Scott Mirani – Karen and Joe Crabtree – Kirby Burton – Theresa Carrell – Kevin Macaulay – Elizabeth Rothschild – Ann Jesse – Sheryl Dwyer – Jenny Hazelton – Peter W Evans – Dennis Bird – Darby Kelly – Lori Fanney – Linnea Lundquist – Emily Iaconelli – Levi Wallach – Rosamonde McAtee – Dan Pokorney – Stephen Leinin – Patty DeMartino – Mike and Donna Kartz – Deanne Bishop – Bilberry Elf – Marjorie Lewis – Tricia Adams – Nancy Sheldon – Lindsey Bashore – Gunn Marit Hagen – Tracey Gulledge – Lara Hedin – Meg from Mamasezz – Stacey Stokes – Ben Savage – Michael K – David Hughes -Coni Rodgers – Claire England – Sally Robertson – Parham Ganchi – Amy Dailey – Brian Tourville – Mark Jeffrey Johnson – Josie Dempsey – Caryn Schmitt – Pamela Hayden – Emily Perryman – Allison Corbett – Richard Stone – Lauren Vaught of Edible Musings – Erin Hastey – Sean Owens – Sagar Naik – Erika Piedra – Danielle Roberts – Michael Leuchten – Sarah Johnson – Katharine Floyd – Meryl Fury – for your generous support of the podcast.

Disclosure

This post may contain amazon affiliate links. I may receive compensation from your actions on such links. It don't cost you a dime, tho.

1 comment on “Telling the Plant-based Story to the World with Gene Stone: PYP 177

  1. Michele says:

    This one was really interesting. Fun hearing about book titles. I think How Not to Die is a great, great book, but it’s that title that catapulted it to stardom, for sure. Very titillating! Hilarious story about your dismissal of Forks Over Knives as a good title.

    You know what I’d love? If you would ask everyone who comes on the show what they ate yesterday. I’m always so curious about what people really eat and drink. I eat crazy healthy, except that every single day I eat a small bowl of plain kettle potato chips. My little naughty treat. Its always fun to hear what others do.

    Thanks for yhe great shows! Absolutely LOVING the 2 a week. I was thrilled last week when I opened my phone podcasts and there were 2!

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