PYP 151: Steven Sashen on Running Barefoot and Feeling the World
Steven Sashen is co-founder of Xeroshoes.com, and a fierce critic of the athletic footwear industry. Steven and I met when we were in the digital marketing world, and stayed in touch as we both migrated into health and wellness.
Steven has been my “almost barefoot shoe” supplier since 2011, when I read Born to Run and got my mind blown about the harm done by hyper-cushioned and hyper-supportive footwear.
There are so many parallels between the misinformation promoted by Big Food and Big Pharma and Big Sneaker, I wanted to get Steven on the podcast to share his naturalistic approach to moving in a way that doesn’t lead to injury and limitation.
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